TikTok Offers The Community Authority to Reduce AI-Generated Videos in Personal Streams

The platform is rolling out a new feature that enables them to lessen the amount of AI-made videos appearing in their timelines. This step comes as the platform disclosed that it currently hosts more than 1 bn content made with AI.

Pilot Phase and Launch

This change is being tested over the following weeks before a full-scale rollout. This development comes amid a increase in AI content, driven by emerging content generation software.

AI Content on Other Platforms

It has been noted that nearly one in 10 of the fastest-growing channels on a competing service primarily display clips produced artificially. A large amount of this content is deemed “AI slop”, a phrase for poor-quality, bulk-generated content that is often illogical or dreamlike.

“We know from our community that a lot of users like content created using AI tools, including digital art to science explainers, and we aim to offer the community the option to see more or less of that, depending on their own likes,” commented a company executive.

AI on the Platform

The service announced that there are presently 1.3bn videos on its network tagged as artificially created. Collectively, in excess of 100 mn videos are submitted to the service daily, making AI content a minor part of its complete catalog.

User Control Features

Users will be able to reduce or increase the level of AI content they watch by opening the topic control setting in the platform and choosing the AI content topic. Other topics that can already be adjusted under the setting encompass current affairs, clothing, beauty, and movement.

Content Labeling and Policies

Its policies require users to tag convincing artificially created content, and it bans malicious AI impersonations of public figures or critical incidents. Any authentic-looking artificial content that is unmarked can be taken down under its user guidelines.

Additionally, the service will now add an “AI-made” tag to content made using its own AI tools, or identified by an cross-platform project for recognizing artificial media. This action is aimed to stop users from attempting to evade the disclosure requirement.

Responsible AI Funding

The platform is also launching a $2m AI literacy fund for professionals and groups to produce learning resources about ethical AI use. This program will support non-profit groups focused on educating coding and technology.

Moderation Strategy

The video-sharing app has supported its content review process, following debate over proposals to cut jobs for a large number of safety staff in the United Kingdom. The company is planning to eliminate 439 jobs in its trust and safety division in London, with worker representatives and online safety experts raising concerns that humans are being replaced by automated systems.

A company official clarified that people-led review would still have a role, but artificial intelligence can safeguard staff by removing the most distressing content ahead of it has to be seen by people. The platform reported a notable drop in disturbing and violent content seen by human moderators over the last 12 months due to reliance on its automated systems.

It is vital to integrate humans and technology to maintain a secure environment,” the official commented. “We’ll have staff as integral to the approach, but we additionally believe it’s very important to minimize viewing of dangerous material as rapidly, which is why a significant AI assistance is making a difference process content quickly.”
Dr. Audrey Hicks
Dr. Audrey Hicks

A seasoned business strategist with over 15 years in venture capital, specializing in scaling tech startups across Europe.